Olympic Eyewear understands a great deal of questions regarding how we could sell Fashion Sunglasses therefore cheaply. These queries are predicated on the premise that cheap sunglasses don’t sell well on the retail marketplace; that retailers might not purchase from us because they understand that cheap does not sell. However, those assumptions are mistaken. Actually, the reverse is true. Sunglasses don’t have to be costly to market.
We’ve been in this industry long enough to understand that the two main things to customers searching for sunglasses are UV protection and great looks. Pretty much every manufacturer maximizes UV security nowadays, so that is a truly non-issue for many fashion sunglasses. Great looks are another issue. And like you don’t need to have a jacked-up cost to market, sunglasses do not need to be costly to look great .
Want evidence? Look no farther than our stock. We take some quite notable brands such as Air Force, Manhattan, CG, Giselle, and Nitrogen. Our greatest priced style sunglasses cost a fraction of what you’d pay for similar products from expensive designer brands. However those costlier products are not any greater than ours.
IT IS ALL ABOUT IMAGE
In regards to customers and what they think looks great in a pair of shades, it’s about the image they wish to project. Well, guess what? The same holds for the merchants that market these glasses. Retailers will need to project the ideal type of picture to optimize earnings. The ideal picture will keep clients walking through the doorway.
Our aim for a wholesaler is to provide products which assist our clients project the type of picture that drives sales. Therefore, we place a great deal of effort and time into finding the proper style sunglasses. We search for fashions which are up-to-date with the most recent trends. We search for products that talk to retail customers where they are, instead of forcing them to embrace a picture they cannot be accurate to.
We think that we’ve achieved this goal, and keep doing this from year to year. If you’re a newcomer to Olympic Eyewear, you might not fully appreciate just how much our stock has increased since the early days of the organization. However, it’s. With each passing season, we endeavor to receive our hands on the latest and hottest trends while biking out the ones which don’t sell anymore.
CUSTOMERS WANT VALUE
Another lesson we’ve learned through the years is that clients want value. We won’t assert that there are a number of men and women who will not purchase a set of style sunglasses unless those cost hundreds of dollars and have an A-list designer’s name on them. However, those clients are really the minority. The typical adult searching for brand new sunglasses does not wish to devote that type of cash. What they do need is a set of style sunglasses that look great, provide decent UV protection, and won’t break a couple of hours as soon as they leave the shop.
We know what clients need in vogue sunglasses. As a merchant, you can trust you will have the ability to satisfy your clients’ requirements by choosing products from our vast stock. Really, our cheap sunglasses are just cheap in their own wholesale prices. They aren’t cheaply constructed with little to no focus on craftsmanship.
As a merchant, remember that fashion sunglasses do not have to be costly to look great. They also don’t need to be costly to market. Provide your clients great looks and decent UV protection at a fair price and they’ll be happy.